'Project Ten Dollar' will alienate consumers, warns retail | News: "According to Chipsworld MD Don McCabe, the only people that will be affected directly by these moves will be consumers, who will find the resale value of their games is suddenly much lower than they're used to.
'The person you're pissing off the most is the consumer,' McCabe told GamesIndustry.biz. 'This affects [them] directly - they pay the same amount of money and yet the resale value is much reduced. From a retailer's point of view, they'll just readjust [the price] bearing in mind you have to buy the voucher"
'The person you're pissing off the most is the consumer,' McCabe told GamesIndustry.biz. 'This affects [them] directly - they pay the same amount of money and yet the resale value is much reduced. From a retailer's point of view, they'll just readjust [the price] bearing in mind you have to buy the voucher"
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