I think that's just British English, though. For instance if you Google "digestive biscuits" (http://www.google.com/search?q=%22digestive+biscuits%22&start=0&ie=utf-8&oe=utf-8&client=firefox-a&rls=org.mozilla:en-US:official ) you get a bunch of hits and even a Wikipedia entry for digestive biscuit.
So if their target market is British then they win! :-)
I don't have a problem with "Digestive Biscuits" -- that makes /sense/ to me. It's having digestive biscuits co-opted into the "Bits" family of small sandwiched crackers that gets me.
"Digestive Bits" just sounds like regurgitant to me.
Edit: Already deleted from YouTube; sorry if you missed it. This was a trailer for Joss Whedon's new series, "Dollhouse," about operatives who can have their memories altered to become new people.
I think that's just British English, though. For instance if you Google "digestive biscuits" (http://www.google.com/search?q=%22digestive+biscuits%22&start=0&ie=utf-8&oe=utf-8&client=firefox-a&rls=org.mozilla:en-US:official ) you get a bunch of hits and even a Wikipedia entry for digestive biscuit.
ReplyDeleteSo if their target market is British then they win! :-)
I don't have a problem with "Digestive Biscuits" -- that makes /sense/ to me. It's having digestive biscuits co-opted into the "Bits" family of small sandwiched crackers that gets me.
ReplyDelete"Digestive Bits" just sounds like regurgitant to me.
Vomit Sandwiches.